Tips We Hope You'll Find Useful
“Blogging isn’t about publishing as much as you can. It’s about publishing as smart as you can.”
John Morrow
5 Things You Need to Think About Before Selling Online
If you have a brick and mortar store, why not make some, or perhaps all, of your products available for purchase online. It's a great way to increase your sales revenue and with today's technology it's easier than ever to add a shopping cart component to an existing...
Opening a New Business Without a Website? Don’t!
It's hard to believe but there are still businesses out there that don't have websites. Yes, it's true. These are mostly old school, family run businesses that have been around for generations. Typically the patriarch still goes to work every day and does things the...
3 Questions to Ask Yourself Before You Start Blogging
My friend and colleague, Jen Powell presented a wonderful seminar last Tuesday at the Enterprise Center in Salem, MA. The topic was "How to Write a Great Blog." Let me say this: Jen knows how to fill a room. I've been to quite a few seminars at the Enterprise Center...
Cinco de Mayo – We Celebrate Because….?
My son was born on the 5th of May 35 years ago. Our family has been celebrating the Cinco de Mayo (the 5th of May) ever since. But for years, Americans have been celebrating the day for other reasons that have something to do with the day's significance in Mexican...
You CAN Write Remarkable Content
I was privileged to attend a conference a few weeks ago presented by Merrimack College as part of it's 2012-2013 Leadership Series entitled "It's Time to Create Your Digital Platform!" As a perk of membership in the Peabody Area Chamber of Commerce, admission was...
Hello! It’s Me. I’m Sitting Right Next to You
I recently had a disturbing conversation with an old friend. His 24 year old daughter quit her job in Los Angeles and moved back home to Massachusetts. Nothing unusual there. It happens all the time. She liked LA but missed her friends. So home she came hoping to save...